10 FREE Content Creation Tools + Resources

I'm like a kid in a candy store when it comes to free quality online content creation tools and resources - I wonder in amazement at how many are freely available to create engaging content for marketing your business. Here is a top 10 list of my favs. Enjoy!

1. Smartmockups

I love a free mockup! They are a great alternative to taking your own styled photos and can make your products look super professional. Smartmockups offer a free plan that allows 200 downloads.

2. VectorStock

VectorStock is a favourite resource for low-cost vector graphics with over 300,000 free! There are options for downloading Adobe Illustrator, EPS and JPEG files.

3. Raw Pixel

Raw Pixel is my favourite free stock photo resource. They have a great archive of old photos and illustrations in the public domain including this gorgeous 1848 illustration of two huias. They also have vectors, templates, mockups, icons and illustrations. 

4. Unsplash

Unsplash has 1 million free high-resolution beautiful images you can download, with 17k tagged ‘New Zealand’ -  all generously donated by photographers.

Photo by Phil Botha on Unsplash

5. Canva

Canva is my favourite free graphic design tool. In fact I use it more than InDesign these days because it’s often quicker, there are tonnes of great templates for logos, posters, presentations and social media images - and you can access your files from anywhere. Upgrade to the Pro version for access to more stock images, graphics and photo effect tools. 

6. Coolors

Need branding colours or a new palette for a project? Coolors allows you to generate a colour palette from an uploaded image or lock in a colour to find lots of complementary colour options.

7. Nix Colour Converter

Make sure your branding colours are consistent across all your print and digital marketing with a this free Nix Colour Converter. Use the tool to convert your CMYK or RGB colour to the matching Hex colour so you can use your brand colours on your website, blog and online design tools like Canva. There’s a free app too!

8. Facebook Sharing Debugger

You can use the Facebook Sharing Debugger to see the information that is used when your website content is shared on Facebook. This is a great tool for when you have just published a new blog post and want to share the link straight away. Sometimes Facebook will take awhile to recognise the images on your blog, but the debugger will scrape the URL to pick up the new images so they will show in your shared link.

9. Facebook Text Overlay Tool

Did you know that Facebook will reduce your ad campaign reach if you have more than 20% text on your images? Use Facebook’s Text Overlay Tool to upload your ad images to make sure they will run to their full potential.

10. Full Screen Capture

The Full Screen Capture chrome extension tool allows you to take a full page screenshot of your current browser window. It’s a great tool for capturing your full website designs.

Need help with creating content? Get in touch.


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